When mid-sized companies take advantage of Salesforce's full potential, the results achieved are incredible. Your growth possibilities multiply and efficiency gains a new proportion.
But it's not enough to just talk, it's important to see this in practice. We brought some concrete examples of medium-sized companies that are thriving with the best that Salesforce has to offer. Check out!
Operating for over 40 years in Brazil, the Edenred group is a leader in the meal sector, maintaining an agreement with Ticket Restaurante e Alimentação, in addition to being a provider of innovative products such as Ticket Car, Ticket Transporte and Ticket Cultura.
The company deployed Salesforce's Sales Cloud, Service Cloud and Pardot solutions. The objective was to have an integrated CRM solution with marketing, sales and service automation, thus ensuring broad control over the stages of the sales process and an integrated view of customers.
In the beginning, the biggest challenge was to make the implementation of this tool an easy process, with broad access for the team to centralize information to improve sales, monitoring and measuring actions in the company's commercial area.
As a result, the commercial, planning and intelligence departments carried out this implementation quickly and segmented, in different stages, going through diagnosis, structuring, development of integrations and functionalities and concluding with team training.
Thus, Edenred gained a clearer view of what content was consumed by its audience, allowing the use of more assertive and automated digital communication strategies, in addition to improving the customer journey on its platforms.
A specialist in sports equipment related to street racing, Brooks has seen Commerce Cloud boost user experience across its digital media.
Their goal was to make customers connect with the brand on any device. By migrating to Commerce Cloud, its e-commerce team grew, along with the modernization of the brand and the development of a website with personalized service.
After the launch of the new Salesforce-supported website, mobile customer conversion increased by more than double digits. According to the brand, this is due to the acceleration provided by the optimized user experience that only Salesforce offers.
Innovation is a keyword in the activities of Zero Motorcycles, a leader in the sector of high-performance electric motorcycles, which surpass traditional gasoline-powered motorcycles in several aspects.
Although its business is focused on the future, customer service, whether for owners or dealers, was stuck in the past. After all, the company used three distinct systems for sales, service, and marketing before adopting Salesforce.
Since adopting a Salesforce Customer Success Platform solution, the company has adopted a single platform to make the customer experience personalized, leveraging data optimally.
As a result, the estimate is a 100% increase in revenue each year. It's the perfect combination of innovation in activities with more efficient performance with the help of Salesforce.
When a neighborhood bakery grows 1,000%, it's a sign that the job was very well done. And so it happened with Carlo’s Bakery.
With the implementation of Salesforce, the enterprise began to make data-driven decisions. Thus, it was possible for its owners to dedicate attention to the specialty of the business.
With Salesforce, Carlo’s Bakery developed an order management application, with instant information sharing and automated approvals of orders placed, thus avoiding the pile of paper previously used to organize sales.
Furthermore, Carlo’s Bakery actively interacts with its customers on social media, investing in this important means of communication to remain relevant and expand its possibilities.
With Salesforce, it is possible for your medium-sized company to increase results and achieve the prosperity you dream of.
When its use is maximized, growth becomes even more efficient, multiplying the available possibilities.
And there’s nothing better than relying on someone who understands the solutions offered by this platform. At able.digital, you will find a team of professionals specialized in Salesforce to meet your needs. Let's chat?
